Cooke Optics, manufacturers of professional camera lenses for the motion picture and professional photography markets, has named R&J Public Relations of Bridgewater, NJ as public relations agency-of-record for its Cooke brand of precision cinemagraphic and photographic lenses.

“R&J Public Relations has an established track record in promoting high-end products within the professional cinema, video and still photography markets, and we believe their expertise will help to position the Cooke brand of premium lenses for maximum success,” said Les Zellan, Chairman of Cooke.

Cooke is a storied name in both the cinemagraphic and the ultra-high-end professional photography markets. Known worldwide for their precision and superior quality, Cooke lenses are specified by many of the most renowned directors of photography and cinematographers in Hollywood. Cooke lenses have been used to shoot several of the most renowned and cinemagraphically beautiful motion pictures of all time, both in Hollywood and internationally. Recent box office releases shot with Cooke lenses include Ray, Bridget Jones's Diary, Chicago, Under the Tuscan Sun, and Harry Potter and the Prisoner of Azkaban.

In addition, Cooke still photography lenses are the choice of some of the most respected and celebrated still portrait and product photographers internationally.

“With Scott and Shackleton at the South Pole; at the top of Mount Everest and in the deepest ocean in the world; at royal weddings and major ceremonial events; in most of the world's television networks, and on major film locations, Cooke lenses have stunningly documented the most historic events of the 20th century,” said John Lonsdorf, President of R&J Public Relations. “We look forward to assisting the Cooke brand in achieving the recognition and notoriety it deserves as the world’s premier lens product.”

For more information on Cooke lenses, visit their website at www.cookeoptics.com.

R&J Public Relations, LLC is a leading brand-building public relations firm specializing in assisting companies that are driven to become market leaders, or who are passionate about defending their market leadership position. Based in Bridgewater, NJ, the firm has a highly successful track record in the development and implementation of promotional programs for companies ranging from divisions of large, multi-national conglomerates to regional market leaders. For more information on R&J Public Relations, visit their website at www.RandJpr.com.

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Source: PR Web