Samsung Electronics Canada, a leader in award- winning technology innovation, today announced the launch of four state-of-the- art consumer electronics products that promise to make waves in the industry. The company unveiled a comprehensive line of digital devices including digital cameras, Sports Cams and DV camcorders today at the Consumer Electronics Show in Las Vegas, Nevada. Samsung's full product line-up for 2006 will be on display during CES at the Samsung booth, No. 11033 in the Central Hall of the Las Vegas Convention Center from January 5 - 8. "As a continuing innovator in the area of consumer electronics technology, Samsung is excited to release this new lineup of products in order to provide the latest and most technologically advanced options for consumers," said Andrew Thompson, Marketing Manager, Consumer Electronics, Samsung Electronics Canada. "Samsung listened to the consumer and responded by providing the best new products with respect to features, design, function and innovation." Samsung's newest product offerings include the following: The SC-MS25 6-In-1 Digital Camera With advanced features including six mega pixel digital still quality and MPEG4 recording, this all-in-one, advanced-format camcorder will take the consumer to the next level. Using Samsung's flash leadership and expertise in digital technology, voice recording, MP3, data storage and web cam capability, this is the gadget to have in 2006. Ultra-compact, stylish with a sleek aluminum look, this multi-function digital camera is easily stored in a pocket or purse. Other features include 3X optical zoom lens, 512MB of built-in memory and a 2.5" LCD screen. The SC-MS25 camera offers the greatest value in its class. This model comes in three stylish colours: red, black or silver and will be available in May, 2006. Pricing details will be available shortly. The SC-X210L and SC-X205L Sports Cams Recording those extreme action feats just got easier with Samsung's next-generation Sport Cams, SC-X210L and SC-X205L. These camcorders feature enhanced movie quality and an SD memory expansion slot for unlimited storage potential, extended recording time (25% longer than previous models) and improved battery life (30% longer). With an auxiliary lens module that offers hands-free shooting and an armband for easy attachment, each thrilling moment can now be documented - hands free! With 1GB and 512 MB of built-in flash memory respectively, the extreme sports devotee will have more time to capture those incredible moments as they happen. These compact, rugged models fit easily into pockets or other gear, making transport a breeze. The SC-X210L and the SC-X205L both have a 2.0" LCD with 680K CCD and 10X optical/100x digital zoom capability. Both of these models also double as an MP3 player, voice recorder and data storage device. The unit also includes a carrying case, web cam module, DIVX player and text viewer (for MS Office). The SC-X210L and the SC-X205L will have estimated street prices of $649.00 and $699.00 CDN respectively and will be available in March, 2006. The SC-D165 DVD Camcorder Responding to customers' requirement for high-quality, convenience and innovation, the SC-D165 DVD camcorder has all this and more. As with all of Samsung's 2006 DVD Camcorders, the SC-D165 offers compatibility with all key single and dual layer DVD formats - a first in the industry! This camcorder also offers convenient 4-in-1 multi-memory card slots, a 680k pixel CCD and 33x Optical/1200x Digital Zoom. The generous 2.7" wide LCD (260K Pixel) enhances the viewing experience and, with 16:9 recording, viewers are in for a true-to-life cinematic event. Samsung has included USB 2.0 and PictBridge technology, allowing for quick, convenient file transfers to home computers. The SC-D165 DVD camcorder includes MPEG4 recording and doubles as a web cam and a still camera capturing 800 x 600 quality photos. The SC-D165 comes with a remote control for convenience. This all-in-one package will be available in March, 2006 with an estimated street price of $649.99 CAD. The SC-HDX15 Flash-Based HD Camcorder The Samsung SC-HDX15 is the world's first flash-based HD-camcorder. Featuring 4GB of built-in memory and 720P/1280 HD quality video recording, the SC-HDX15 is the camcorder of choice for 2006. HDTV lovers will appreciate its extensive feature line-up including the generous 2.7" LCD and Optical Image Stabilization (OIS) that minimizes shaking for a smooth, clear picture. The SC-HDX15 also offers USB 2.0 for easy PC connectivity and an HDMI for simultaneous transfer of uncompressed audio and video signal over a single cable, optimizing file transmission to HD devices. This model also comes with a compact flash expansion slot which provides additional storage. The SC-HDX15 will carry a suggested retail price of $1799.00 and will be available in August, 2006. Samsung CES Press Conference Information: Samsung's complete product lineup for 2006 will be unveiled at the on- site press conference that will occur on Thursday, January 5th at 1:00 p.m. The press conference will be held at the Samsung booth, No. 11033 in the Central Hall of the Las Vegas Convention Center. About Samsung Electronics Canada, Inc. -------------------------------------- Samsung Electronics Canada, Inc. (SECA), a wholly owned subsidiary of Samsung Electronics Co., markets a broad range of award-winning, advanced digital consumer electronics, information systems and telecommunications products. SECA oversees the Canadian operations of Samsung's Consumer Electronics Division, Information Technology Division and Wireless Terminals Division. For more information about Samsung Electronics Canada Inc., please visit www.samsung.ca and for customer service inquiries, please call 1-800-SAMSUNG (1-800-726-7864). ABOUT SAMSUNG ELECTRONICS Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies. Employing approximately 88,000 people in 89 offices in 46 countries, the company consists of six main business units: Corporate Technology Operations, Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing global brands, Samsung Electronics is the world's largest producer of color monitors, color TVs, memory chips, TFT-LCDs and VCRs.

For further information: at CES, please contact: Patty Chung, Samsung Electronics Canada, Mobile: (416) 705-2039, Business (905) 542-3535, Email: p.chung@samsung.com; Samantha Kemp-Jackson, APEX Public Relations, Mobile: (647) 999-1694, Business: (416) 924-4442 X248, Email: sjackson@apexpr.com

Source: newswire